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Business and Economics: SWOT Analysis

Subject guide for business students

EBSCO walks through a step by step in how to search for SWOT analysis on their database here:

How to Search for a SWOT Analysis

What information can I find?

All kinds! 

What is important is that you learn about the company and the products or services it offers.

These are examples of things you may find included in these reports:

  • Key facts and History
  • Key employees (and their biographies)
  • Major products and services
  • SWOT analysis
  • Top competitors
  • Company views
  • Locations and subsidiaries